Benefit Advisors Network Smart Partner
Roy Riley
President & CEO
Roy Riley

CPCU, AAI

As president of Peel & Holland, one of Roy’s primary responsibilities is to be a high-level strategic advisor for our larger clients. His experience in risk consulting has assisted our clients in eliminating substantial risks, thus adding dollars to their bottom lines. Roy also implements the strategic direction for Peel & Holland established by the company’s leadership team. Roy has 30 years of experience in the insurance industry. He has his bachelor of business administration in insurance, risk management and finance from the University of Memphis. Roy and his wife Jennifer, who live in Murray, are very involved with their church. Roy and Jennifer have two children, Hannah and Coleman.

Keith Riley
Senior Vice President - Business Insurance
Keith Riley

AAI, CWCA

Keith, who has more than 25 years of experience in insurance and financial services, serves as a business risk consultant in the Corporate Solutions Group at Peel & Holland. His focus is on designing and implementing SolutionPRO plans that identify and address clients’ risks, helping them to control costs, avoid pitfalls, maximize investments and grow the value of their companies. He is one of the foremost experts in our region on property and casualty insurance, as well as bonding and captive insurance programs. He has his bachelor of business administration in insurance and risk management from Eastern Kentucky University. Keith and his wife Jan reside in Benton with their sons, Chase and Collin.

Eric Stuber
Associate Vice President - Systems & Technology
Eric Stuber

AAI-M, AINS

Eric joined Peel & Holland in 2012. He is responsible for maintaining and securing the agency’s technical infrastructure. He works with the principals and Executive Committee to help direct the agency’s vision by using technology to facilitate the agency’s goals for growth and success. He provides technical support to team members, enabling them to increase their productivity and allowing them to provide the best level of service to our clients. Eric studied mechanical engineering at the University of Kentucky and has over 20 years of experience in computer science and information technology. Most recently, Eric earned his Accredited Advisor in Insurance – Management (AAI-M) designation. Prior to beginning work at Peel & Holland, he was the network administrator for the City of Paducah. Eric resides with his wife and two boys in Paducah.

Jessica Jeffress
Associate Vice President - Business Insurance & Employee Benefits
Jessica Jeffress

MBA

Jessica joined Peel & Holland in 2009 as an account manager for family clients. She then moved into business development for the agency, in which she works on various branding, marketing, design and sales projects. She helps develop and implement special programs for the agency’s risk advisors and service groups. Jessica also works to improve the agency’s efficiencies in its use of technology and the programs available to its service teams. She is a 2008 graduate of Murray State University with a bachelor of science degree in journalism, and a 2012 graduate of Murray State with a masters in business administration. Jessica, her husband David, and their children, Sagan and Nolan, live in Murray.

Lindsay Burkeen
Senior Director - Family Insurance
Lindsay Burkeen

Lindsay joined Peel & Holland in August 2000. She graduated from Marshall County High School in 2001 and continued her education at West Kentucky Community & Technical College, graduating in December 2003 with an Associate of Arts degree with distinction. Lindsay is a licensed agent in both Property & Casualty and Life & Health. She works with prospective and future family clients to provide them with comprehensive personal insurance solutions. She and her husband, Dustin, live in Draffenville with their daughters, Allie and Maddie.

Paul Corder
Senior Director - Sales & Marketing
Paul Corder

Paul is our Senior Director of Sales & Marketing who partners with Risk Advisors to grow their potential earnings as well as develop their career. After spending 8 years working in the telecommunications industry, Paul knows what truly drives high performing teams. It’s how well you connect with your people and by passionately caring for them. He has a passion for helping others succeed and has led several sales teams throughout his career.

Paul holds a business degree from Murray State University. Paul and his wife Dianne live in Murray and have one son, Nash.